Hans Henrik Heming,

19 July 2005



Johnnie Moore

Posted in Design Process

Jacob mentioned this in an email: Rules for Remixing by Rael Dornfest, a presentation at The OReilly Emerging Technology Conference March 14-17, 2005.  I wasn’t there at the time but still found the content interesting.  Such as these quotes:

From astronomy to computing, networks of amateurs are displacing the pros and spawning some of the greatest innovations.Charles Leadbeater, Amateur Revolution, Fast Company

Mass Amateurization: A world where participating in the conversation is its own reward. Clay Shirky, Weblogs and the Mass Amateurization of Publishing

DIY-IT: Really powerful things happen when the demand side starts to supply itself. Doc Searls, DIY-IT, IT Conversations

There are some good examples of remixing at work. I like the idea of remixing being a continuing, fluid process… sometimes a cat-and-mouse contest between one party and another (eg TV networks failing efforts to outwit PVR technology). These trends point designers towards making offers to the world, trying stuff out in less-finished form, allowing stakeholders to participate and play… rather than aiming for perfection and control.

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