Barry Katz, Professor Humanities & Design, Stanford University.
IDEO once again made it into the scene – covered up as a professors from Stanford.
He started his presentation with saying that the colour in design is in fact a fact , but – not there aren’t different colours among designers. What does that mean when it comes to the right formulation of the right solution?
The first generation of women in design – the example of the raiser; men raise one way, women the other = new design of the raiser.
ApproTEC – run through their businesscase – very interesting – design for the bottom of the pyramid – the ones who survive on a dollar, maybe two a day.
He points to the necessity of diversity in project teams to gain as much different perspectives in the early project phase
Early prototyping is about making it cheap and fast to gain as much good ideas during the project as possible.
Please share your perspectives in dealing with diverse projectteams. Anyone?
Dr. Jack Cohen, Evolutionary biologist, Warwick University, UK
Small event causes increased order not otherwise. We don’t test mutation when they arrive.
We all differ differently. Humans start their life’s with huge amounts of diversity – 10% of our genes differs from each other. That’s a biological fact! What does that mean?
Diversity: Found Object = Lost property.
To sides of the same thing. How is it that we can see the same thing but from completely different angels? 2 theories about where the sun is:
1. The sun is 90 millions miles away.
2. The sun is a small bright object moving around in he sky.
Most knowledge is outside our brains, not inside. The knowledge is in our surroundings. "Extalligence" - we learn as part of our interaction with the world around us, and there is much more learnings around you than inside you - Intelligence.
We are not born with “good” mind’s frome start with – we are programmed with Cinderella’s and wise foxe’s There is diversity in the icons we use – we se differently on things. 3 is a magic number in every aspect in life.
Just because the tool you have in your hands is a hammer, that doesn’t mean that the next problem you find is a nail.
Very interesting perspectives on what diversity is from a biological perspective.